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Prosperous decisions are logical not emotional. This simple sentence is probably hard to swallow for business owners and I completely understand why. It was your passion that cultivated an idea which grew into a blueprint that ultimately matured into your business. It was your drive, self-sacrifice and yes, your emotion that has built your company into the success it is today. After spending the past decade studying and working with high level decision makers, I can confidently say that the best decisions are made without emotion.

We don’t have to look very far to find examples of corporate greed (emotion) influencing high profile and brilliant leaders causing the demise of either them or their companies. Kenneth […]